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  • Thriving in the AI Era: How to Transform from a Copywriter to an AI-Optimized Content Blogger”
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So you are not sure about jumping into Open AI? You can throw moral fortitude out the door. Open AI is the biggest leap into the future that ever was. If you are going to be affected you better jump in.

Using Open AI ChatGPT-4. This is unedited, exactly as ChatGPT-4 provided.

Question: What is a great optimized highly rank-able blog title to use for everything I just asked you to provide insights for?

Answer: Based on the topics we've discussed (transitioning from a blog copywriter to an AI-assisted SEO content creator, the use of AI in SEO, and how to stay ahead of the curve in content creation), a potential blog title could be:

"Thriving in the AI Era: Transforming from a Blog Copywriter to an AI-Optimized Content Blogger"

This title is specific and informative, hinting at the transition and adaptation process in the content creation industry due to the advent of AI.

It's also engaging and likely to attract clicks from people interested in SEO, content creation, and the impact of AI on these fields.

Remember, a great, optimized blog title is just the first step. The content must “deliver” on the promise of the title, and it must be properly optimized for search engines using appropriate keywords, meta tags, alt text for images, etc., to rank highly on SERPs.

Question: Can you tell me why optimized blogs are the best way to grow organic traffic for my website? And advise how many blogs a month I should be writing for Google to rank my blogs on page 1 of SERP?

Answer: Optimized blogs are an excellent way to grow organic traffic to your website for several reasons:

1. SEO: Blog posts give you a chance to rank for specific keywords that your target audience is searching for. Each blog post can be optimized for a particular set of keywords, thereby increasing your website's visibility in search engine results.

2. Fresh Content: Search engines like Google prioritize websites that regularly update their content. Having a blog allows you to consistently add fresh content to your site, which can help improve your website's ranking in search engine results.

3. Internal Linking: Blog posts provide opportunities for internal linking, which strengthens the SEO of your site. Internal links lead to other pages on your site, helping search engines understand the content of your site and how each page relates to the others.

4. Backlinks: Quality blog posts can earn you backlinks from other websites. These links tell search engines that your website provides valuable information, which can improve your website's ranking in search engine results.

5. Long-Tail Keywords: Blog posts allow you to target long-tail keywords. These are highly specific search phrases with lower competition. While they may get fewer searches than more general keywords, they often have a higher conversion rate as they are more specific to what the user is looking for.

Regarding the frequency of blog posts, it largely depends on your capacity and the nature of your industry. However, a good starting point is aiming to publish 2-4 posts per month. Quality and consistency are more important than quantity. Here are a few things to consider:

- Quality Over Quantity: It's more important to produce high-quality content than to simply publish a lot of content. High-quality content is more likely to rank well in search engine results, attract backlinks, and engage your audience.

- Consistency: Consistency is key in blogging. Decide on a posting schedule that you can sustain in the long run. If you can consistently produce more high-quality content, go for it. But it's better to start with a manageable amount and scale up as you are able.

- Industry Standards: Some industries or topics may require more frequent posting than others. For example, if you're in a fast-paced industry like technology or fashion, you might need to post more frequently to keep up with the latest trends.

- Competition: Look at what your competitors are doing and consider if you need to post more to compete.

Remember, Google's algorithms are incredibly complex and take into account hundreds of factors when ranking pages. Consistently producing high-quality, optimized blog posts is a great strategy, but it's not a guarantee of ranking on the first page of the SERP.

It's essential to also focus on other SEO strategies, like improving your site speed, optimizing your meta tags, securing your site with HTTPS, and ensuring your site is mobile-friendly.

Question: What strategy should I use to get my blog content ranked on page 1 of Google?

1. Keyword Research: Find out what your target audience is searching for and then write content that matches those queries. Use tools like Google Keyword Planner, SEMRush, or Ahrefs to help identify the right keywords.

2. Optimize Your Content: Use your keywords strategically in your content. This includes your title tags, meta descriptions, URL slugs, headers, and within the body content itself. However, avoid keyword stuffing as Google may penalize it. Your content should always be written with your human audience in mind first, not just for search engines.

3. Create High-Quality Content: Your content should be informative, engaging, and provide value to the reader. High-quality content is more likely to be shared and linked to, both of which can help improve your ranking.

4. Use Long-Tail Keywords: Long-tail keywords are more specific and usually have less competition than short, more generic keywords. They can be a great way to attract a more targeted audience.

5. Use Internal Links: Linking to other relevant content on your site can help search engines understand the structure and content of your site, and can also keep visitors on your site longer.

6. Earn Backlinks: Backlinks from reputable sites can significantly boost your site's ranking. You can earn backlinks by creating high-quality content, guest posting on other sites, or reaching out to influencers or bloggers in your niche.

7. Optimize for Mobile: More than half of all web traffic comes from mobile devices, and Google has implemented mobile-first indexing. This means it's crucial to have a website that performs well on mobile.

8. Page Loading Speed: Google takes page loading speed into consideration when ranking websites. You can use tools like Google PageSpeed Insights to test your site and get recommendations for improvement.

9. Update Regularly: Regularly updating your blog and website content can signal to Google that your site is alive and offering up-to-date information, which can help improve your ranking.

10. Use Google Search Console: This tool can help you understand how your site is performing in search results. It can provide insights into what keywords you're ranking for, which pages have the most impressions and clicks, and more.

11. Promote Your Content: Share your blog posts on social media, in your email newsletter, and anywhere else your audience spends time. The more visibility your content gets, the more likely it is to earn backlinks and attract more traffic.

12. Engage with Your Readers: Encourage comments and social shares, and be sure to respond to comments on your blog. This can help build a community around your blog and increase user engagement, which can also be beneficial for SEO.

Remember, SEO is a long-term strategy. It can take time to see results, so be patient and consistent with your efforts.

Question: I write copy for blogs. Now that Open AI is here with online options like ChatGPT-4 and Google’s BARD, what should be my new business model before AI puts me out of business?

Answer: As a copywriter, you have a unique set of skills that AI isn't likely to fully replicate in the near future. Creativity, understanding context, cultural nuances, humor, empathy, original thought - these are all areas where humans still excel and will likely continue to do so for quite some time.

That said, it's definitely a good idea to consider how AI might impact your business and how you can adapt. Here are a few strategies to consider:

1. Embrace AI: Instead of viewing AI as a competitor, see it as a tool that can help you become more productive. AI can help with researching topics, generating ideas, proofreading, and more. By letting AI handle some of these tasks, you can free up more time to focus on the creative and strategic aspects of your work.

2. Specialize: Find a niche or industry where you can become an expert. The more specialized your knowledge, the more valuable your services will be. AI is good at general tasks, but it can struggle with highly specialized content.

3. Strategic Consulting: Many businesses will need help understanding how to use AI effectively. As someone with a deep understanding of copywriting, you could provide consulting services to help businesses integrate AI into their content strategy.

4. Content Strategy and SEO: Writing is only one part of content marketing. Businesses also need help with developing content strategies, SEO, understanding their audience, measuring the effectiveness of their content, and more. These are all areas where you could potentially expand your services.

5. Training AI Models: As AI improves, there will be a growing need for people who can train and fine-tune AI models. This involves feeding the AI data and then correcting its output. Your skills as a copywriter could be valuable here.

6. Storytelling and Creativity: While AI has made strides in many areas, it still struggles with creating truly original, compelling narratives. Focus on improving your storytelling skills, as this is a place where humans still have a clear advantage.

7. Personal Branding: People connect with people, not machines. Developing your personal brand can help differentiate you from AI. Share your experiences, your process, your thoughts, and insights. This can help create a personal connection with your clients that AI can't replicate.

8. Quality over Quantity: AI can generate content quickly, but the quality can be inconsistent. Focus on creating high-quality content that provides real value to the reader.

Remember, the goal isn't to compete with AI on its terms but to find areas where you can provide value that AI can't. The rise of AI doesn't mean the end of copywriting, but it will likely change the nature of the work. By adapting and finding ways to integrate AI into your business, you can stay ahead of the curve.

Question: As I content writer, I recognize that eventually much of the creative writing I do will be replaced with online AI such as Chat GPT and BARD. Can these AI platforms also help me optimize my content before better SERP results. If yes, what should I be doing for my clients to get ahead of the curve before my competitors jump on the bandwagon?

Answer: AI tools like GPT-4 and BARD can certainly be used to assist in optimizing your content for better Search Engine Results Page (SERP) performance. Here's how:

1. Keyword Optimization: AI can help identify relevant keywords and phrases to incorporate into your content. Additionally, some tools can suggest optimal placements of these keywords within your content to ensure maximum SEO benefit.

2. Content Structure: AI can suggest effective formats and structures for your content, such as including headers, lists, and bullet points, which can improve readability and SEO.

3. Readability and Engagement: Some AI tools can evaluate your content's readability and engagement levels, which are important factors in SEO. They can provide suggestions to make your content more engaging and easier to read.

4. Meta Tags: AI can assist in generating SEO-friendly meta titles and descriptions, which are crucial for SERP.

5. Content Ideas: AI can analyze search trends and suggest content ideas that are currently popular or emerging, helping you to stay ahead of the curve.

6. Competitive Analysis: AI tools can help you analyze what your competitors are doing in terms of SEO and provide suggestions for how you can outperform them.

To get ahead of the curve and provide more value for your clients, consider these steps:

1. Become an AI Expert: Start experimenting with different AI tools now so you can understand their strengths and weaknesses. This will allow you to provide valuable advice to your clients on how to best use AI in their content strategy.

2. Offer AI-Assisted Content Optimization: Use AI to improve your content optimization services. This could include everything from keyword optimization to improving readability and engagement.

3. Provide AI Consulting Services: As you gain experience with AI, you could start offering consulting services to help businesses understand how to use AI effectively.

4. Develop an AI Content Strategy: Use AI to help your clients develop a comprehensive content strategy. This could include identifying content gaps, suggesting new content ideas, and providing a roadmap for future content creation.

5. Train and Fine-Tune AI Models: AI models often need to be fine-tuned to be effective. With your expertise in copywriting, you could offer services to help businesses train and fine-tune their AI models.

Remember, the goal is to use AI as a tool to augment your services, not replace them. By focusing on areas where you can provide value that AI can't, such as creativity, strategy, and personal connection, you can continue to stay relevant and valuable to your clients.

Question: As I transition from a blog copywriter into a content creature who not only uses AI to write content but provide my client with a completely optimized blog with H1, H2, H3 headers, meta description, alt-text for images, keywords, and keyword phrases, what job title would best describe what I have transitioned into?

Based on your description, it sounds like you're moving into a role that involves both copywriting and search engine optimization (SEO). Your new role involves not only writing engaging and informative content, but also optimizing it to improve its visibility in search engine results.

Here are some job titles that could describe this role:

1. SEO Copywriter: This title emphasizes the dual focus on writing and SEO. It could be a good fit if you're still primarily focused on writing, but with an added emphasis on SEO.

2. Content Strategist: This title could be a good fit if you're involved in planning and guiding content initiatives, not just writing and optimizing individual pieces of content.

3. SEO Content Specialist: This title suggests a focus on creating and optimizing content specifically for SEO purposes.

4. SEO Content Strategist: This title combines the previous two, suggesting a role that involves both strategy and hands-on content creation.

5. Digital Content Creator: This title is a bit broader and could encompass a variety of digital content, not just written content.

6. Content Marketing Specialist: This title suggests a role that involves creating and optimizing content as part of a larger content marketing strategy.

The best title for you would depend on the specifics of your role and the image you want to project to clients. Regardless of the title you choose, it's important to clearly communicate to clients that you offer a comprehensive service that includes both writing and SEO optimization.

Question: How can I ask Chat GPT4 to create content based on an idea or title and provide the list of keywords used in the content that have significant search volume and have a low density score?

Answer: As of my knowledge cutoff in September 2021, Open Ai’s GPT-4 or any other version of the model does not directly support integration with SEO tools to fetch keywords with significant search volumes and low density scores.

You can, however, use it to generate content based on an idea or title.

Here's an example of how you might ask GPT-4 to generate content based on a title:

"Please write a blog post based on the title '10 Ways to Improve Your Home Gardening Skills'."

GPT-4 would then generate a blog post based on this title.

As for keywords with significant search volume and low density, you would need to use SEO tools (like SEMRush, Ahrefs, Google Keyword Planner, etc.) to research these keywords before or after content generation. Once you have these keywords, you can ask GPT-4 to incorporate them into the content, like this:

"Please write a blog post based on the title '10 Ways to Improve Your Home Gardening Skills’ and incorporate these keywords: 'home gardening tips', 'organic gardening at home', 'improving soil for gardening'."

Remember, you'd need to use your SEO tools and your judgement to ensure the keywords are used appropriately and not excessively (keyword stuffing), as the latter could lead to penalties from search engines.

For up-to-date capabilities of AI models like GPT-4, please check the latest information from the source, as this information is based on what was available up to September 2021.

Question: Thanks for sourcing this information and creating the content I can use in a blog I am creating using your content. Any last bit of advice you want to share before we move on to other topics?

Answer: Absolutely, here are a few more pieces of advice as you continue your journey:

1. Continued Learning: The fields of SEO and AI are constantly evolving. Make sure you stay up-to-date with the latest trends and changes. This might mean attending webinars, taking courses, or just reading articles and blogs by leading experts in these fields.

2. Measure and Analyze: Always track the performance of your content. Use tools like Google Analytics to understand what's working and what's not. This will help you refine your strategy and improve over time. 

3. Human First: While it's important to optimize for search engines, always remember that you're ultimately writing for humans. Your content should be engaging, informative, and valuable to your readers. SEO is important, but user experience is crucial.

4. Don’t Over-Optimize: As you’re using AI and other tools to optimize your content, be mindful not to overdo it. Keyword stuffing or creating content that doesn't read naturally because it's overly optimized can hurt more than help.

5. Creativity is Key: AI can be a fantastic tool to assist with many tasks, but creativity and originality are where you can truly shine and differentiate yourself. Use AI as a tool, but don't lose your unique voice and perspective.

6. Patience: SEO is a long-term game. Don't get discouraged if you don't see immediate results. Keep creating high-quality, optimized content and your efforts will pay off over time.

Best of luck with your blog and your transition into an AI-assisted SEO content creator! I'm here if you have any more questions or need further assistance.

From David Speyer, Managing Partner - Zoot Marketing: "From an SEO optimized content standpoint, I should have split this into two to three articles. The world count of approximately 3110 words is over what is considered to be Google optimized and will actually negatively impact Google rankings," but I wanted to show everything in one blog.

David Speyer Managing Partner Zoot Marketing

About the Author

Managing Partner, Zoot Marketing

David Speyer is a social media marketing and lead-gen guru, coach, mentor, marketing strategist and managing partner at ZOOTMarketing.

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